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Brilliant! Pristine! Countries Sling Epic Tourism Slogans!


  • Type: Animation
  • Year: 2016
  • For: The New York Times

Any advertising campaign needs a good slogan, and if the client is a national tourism board, the trick is to encapsulate a country’s wonders and charms in just a few words.

Some manage it better than others.

The New York Times ↗